Communicating Your Research
How to reach a wider audience
Faculty are invited to attend a new series of in-person and virtual workshops for faculty co-sponsored by the Office of the Provost and the Office of Global Marketing and Communication (OGMC).
These sessions will provide:
- Ways to present and write about your research that will resonate with the public as well as with your disciplinary peers
- Advice for how to work with journalists and the media, including on-camera training
- Guidance for how to build a social media presence
- Best practices for reaching a wider audience through op-eds and books for public audiences
OGMC also offers interview tips, advice for writing op-eds and other resources.
| Date | Session Details |
|---|---|
| Nov. 14, 2023 | Op-Ed Writing
In this interactive Zoom training hosted by OGMC, guest presenter Torie Bosch, op-ed editor at STAT News (produced by Boston Globe Media), will explain how to write compelling, lay-friendly op-eds that will intrigue news editors and audiences alike. |
|
2023-2024 Monthly one-on-one sessions |
Broadcasting Bootcamp These personalized, 45-minute, in-person media-training sessions with broadcast experts from OGMC’s media team will provide faculty with the experience of being on camera during either a pre-taped or live interview. Learn more about upcoming dates and register online. |
| Spring 2024 | Media 101
In this virtual session, members of OGMC’s media staff will present basic tips on working with the media, including understanding news deadlines, how to make faculty work interesting for lay audiences and more. |
| April 4, 2024 | Communicating Science: Heather Barnes
Join guest presenter Heather Barnes for an in-person workshop that uses improvisational exercises to enhance science/STEM communication skills, designed for sharing complex research with wider audiences, including donors, the media, elected officials and other leaders in your field. Hosted by the Office of the Provost. Register online by Wednesday, March 27. Space is limited. |
| April 16, 2024 | Writing Like a Teacher: Expanding the Audience for Your Writing
Join us in person to hear award-winning author and former professor James M. Lang, PhD, explain how to draw upon our hard-won wisdom as teachers to create effective learning experiences for a wider and more general audience. Hosted by the Office of the Provost.Learn more and register online. |
| Spring 2024 | Social Media for Beginners
A follow-up to previous OGMC training sessions devoted to social media, this virtual session will focus on steps to kick off a social media presence for those who are new to this landscape. |
Faculty may sign up for one or more in the series.
Questions? Contact faculty@northwestern.edu