Your Colleagues in the NewsCheck out the top-reaching stories of academic impact in traditional media. Metrics draw from English-language print, broadcast and online global media outlets. | Top stories (October 21-27*) |
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SESP's Diane Schanzenbach explains how the increase in grocery prices, caused by global supply chain disruptions, particularly impacts low-income families. Schanzenbach was cited in 12 stories for a reach of 1.9 million. Top outlets include The New York Times and the Chicago Tribune.
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McCormick's Holly Benz finds that Black and Latino neighborhoods are more likely to be "charging deserts" for electric vehicles, raising questions about equity as electric vehicles become more common. The study was cited in 36 stories – primarily NPR radio broadcasts – for a reach of 1.1 million.
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Feinberg's Larry Kociolek discusses guidelines for vaccinating young children against COVID-19. Kociolek was cited in 31 stories for a reach of 875,000. Top outlets include U.S. News and multiple television news broadcasts.
*To allow time for data processing and validation, the reporting period for top stories and quantitative media metrics runs Thursday-Wednesday. |  |
| In the spotlight | Read in-depth coverage of Northwestern faculty work and research. |  From Chicago Tribune Wayne Valliere, an artist-in-residence at Northwestern University and one of only a handful of Native birchbark canoe builders left in the United States, constructs an elaborate 16-foot hunting canoe in a brightly lit alcove at Kresge Hall. The canoe reflects a Native American culture that flourished in the Chicago area before 1833, when a treaty forced out the last of the Ojibwe, Potawatomi and Odawa tribes. Launch organizers are working on bringing in Odawa and Potawatomi canoes as well, reuniting the three closely related tribes, known as the Council of Three Fires. |  From WTTW When art museums don’t reflect on the past, sometimes artists do it for them. In 1989 a group of artists called Guerrilla Girls raised the question “Do women have to be naked to get into the Met Museum?” They noted that only 5% of the artists in the museum were women, but 85% of the nudes were female. That poster is among the works in a new show about equity and diversity: “Who Says, Who Shows, What Counts” at the Block Museum of Art on the campus of Northwestern. |
| NU Voices | Read perspectives from Northwestern faculty in national media. |  From Annelise Riles, The New York Times “President Biden will soon have an opportunity to appoint two new members of the Federal Reserve’s Board of Governors and renew or replace the chair and vice chair. With these appointments, Mr. Biden can do more than pick someone who follows ethics rules to the letter — a problem that has plagued the Fed and Jerome Powell, the current chair. Mr. Biden can reshape the way we think about who should safeguard the national and global economies,” Annelise Riles writes in The New York Times. |  From Kevin Boyle, Chicago Magazine “Fifty-five years ago, Martin Luther King Jr. rented an apartment on the West Side. He would leave not quite a year later, having learned a frustrating lesson: He could expose the city’s gaping racial wounds, but he could not heal them,” Kevin Boyle writes in Chicago Magazine. The magazine published an excerpt from Boyle’s book “The Shattering: America in the 1960s.” |  From Joel Shapiro, Forbes “Many years ago, I went looking for some ‘desktop AI’ — artificial intelligence that would allow me to tease out trends in data. I knew about IBM’s Watson, so I went to the website in hopes of uploading data and getting access to some machine learning. ‘That’s not how it works,’ a friend who worked at IBM told me at the time. ‘You can’t just press a button and get AI.’ That’s not the case anymore,” Joel Shapiro writes in Forbes. |  From Andrew Papachristos, Chicago Tribune "Now is the time to invest in promising neighborhood-based violence prevention programs. While they are in no way the cure for all of the gun violence, efforts like street outreach are an essential part of the solution that reaches and connects people to lifesaving resources," Andrew Papachristos writes in the Chicago Tribune. |
| Media metrics | The following metrics reflect Northwestern's performance in 75 priority media outlets, chosen based on their reach and influence with key academic audiences. | Priority Media Outlet Performance Metrics | Coverage over time: |  |
| Northwestern topic breakdown: |  | | **Topic areas are assigned based on keyword search and reflect the subject of the article, not the department or unit of the individual cited. Some articles may be counted under multiple topic areas. |
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| Announcements | The Office of Global Marketing and Communications offers media training sessions for faculty via Zoom. |  Taking time out of a busy day to talk to a reporter can feel like just another (sometimes daunting) task on an already long to-do list. But an interview with the media can be one of the most effective ways to promote new research or spread the word about new art exhibitions.
Our fall media training session “Why you should answer that journalist’s call: How the media can amplify your work” takes place tomorrow, Nov. 2, from 10 to 11:30 a.m. CT and will feature faculty guest speaker Mei-Ling Hopgood and panelists Geraldo Cadava, Aymar Jean Christian and Leslie Harris. | Knowing how to effectively communicate science in lay language helps reporters understand the information so they can relay it to the general public. It’s an important public service — especially now — but can be difficult to execute. “These are journalists, not scientists” is a common sentiment we hear from faculty.
Faculty guest spaker Dr. Robert Murphy addressed this conundrum last week in our fall media training session “The anatomy of a good interview: How to talk to the media about complex science.” The session also featured faculty panelists Mercedes Carnethon and Wen-fai Fong.
Watch the recording online. |
| About | This weekly newsletter combines previous communications distributed by the Office of Global Marketing and Communications, including the news summary and the morning briefing.
This email will serve as a valuable resource for faculty and communications staff, sharing news opportunities and highlighting faculty and University successes in traditional media. It also will provide communications tools such as media training resources and announcements about upcoming sessions.
By providing these resources, we hope to help faculty show their expertise to a national and international audience as well as recognize those who are making an impact.
We welcome your feedback on this and all of our communications tools. You can reach us any time at media@northwestern.edu.
Subscribe to Northwestern in the Media. |
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