Your Colleagues in the NewsCheck out the top-reaching stories of academic impact in traditional media. Metrics draw from English-language print, broadcast and online global media outlets. | Top stories (September 30 - October 6*) |
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After medicine went missing from the Shedd Aquarium's quarantine habitat, McCormick's Erica Hartmann found microbes eating the medicine for nitrogen. Hartmann was cited in 74 stories, primarily CBC radio broadcasts, for a reach of 6.9 million.
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McCormick's John Rogers creates a winged microchip -- the smallest-ever human-made flying structure. The size of a grain of sand, dispersed microfliers could monitor air pollution, airborne disease and environmental contamination. Rogers was cited in 62 stories, primarily CBC radio broadcasts, for a reach of 5.9 million.
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Feinberg's Nicole Woitowich finds that pandemic-induced stress impacts women's menstrual cycles. Woitowich was cited in 68 stories for a reach of 3.8 million. Top outlets include Forbes and UPI.
*To allow time for data processing and validation, the reporting period for top stories and quantitative media metrics runs Thursday-Wednesday. |  |
| Trending News | These are the trending topics in the news and on social media that we’re keeping our eyes on this week. If you have a viewpoint or expertise on any of the topics below and you’re willing to talk to reporters about them, email us at media@northwestern.edu. | From NYT President Biden has proclaimed Monday, Oct. 11, as Indigenous Peoples’ Day, becoming the first U.S. president to formally recognize the day. | From AP Voter turnout was 41 percent, according to preliminary results announced Monday, a record low in the post-Saddam Hussein era. The vote was marred by widespread apathy and a boycott by many of the same young activists who thronged the streets of Baghdad and Iraq’s southern provinces in late 2019, calling for sweeping reforms and new elections. | From CNN With holidays approaching, health experts said some festivities can start to return to a sense of normalcy amid a decline in COVID-19 cases, hospitalizations and deaths, sparking hope that the summer surge fueled by the highly contagious delta variant is receding. At the same time, new studies on coronavirus vaccination for younger children are underscoring the push for these shots to become available for those younger than 12. | From CNBC Merck said Monday it has asked the Food and Drug Administration to authorize emergency use of its experimental antiviral pill to treat mild to moderate COVID-19 in adults. The pill could offer high-risk people with COVID-19 a convenient, relatively inexpensive treatment. |
| In the Spotlight | Read perspectives from and major news about Northwestern faculty in national media. |  From Bloomberg "Northwestern University named economist and former faculty member Rebecca Blank as president, making her the first woman to lead the school," Janet Lorin writes for Bloomberg. |
| Media metrics | A coverage breakdown of Northwestern's performance in traditional media is unavailable this week. Next week's report will cover two weeks. |
| About | This weekly newsletter combines previous communications distributed by the Office of Global Marketing and Communications, including the news summary and the morning briefing.
This email will serve as a valuable resource for faculty and communications staff, sharing news opportunities and highlighting faculty and University successes in traditional media. It also will provide communications tools such as media training resources and announcements about upcoming sessions.
By providing these resources, we hope to help faculty show their expertise to a national and international audience as well as recognize those who are making an impact.
We welcome your feedback on this and all of our communications tools. You can reach us any time at media@northwestern.edu.
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