Where engineering, journalism and integrated marketing communications intersect.
Located in the heart of the Bay Area, the new space will be anchored by the Medill School of Journalism, Media, Integrated Marketing Communications and the McCormick School of Engineering and Applied Science.
See what's nearby.Students will learn from and contribute to the Bay Area's entrepreneurial culture. Click pinpoints on the map below to read more about the new Northwestern space and nearby partner locations.
Read about projects and partnerships.
Northwestern's Medill School of Journalism, Media, Integrated Marketing Communications and the McCormick School of Engineering and Applied Sciences have a long history of collaboration.
Online tools from Northwestern's Knight Lab used in Pulitzer-winning projects
Daily Breeze series features popular Knight Lab timeline technology to highlight events.
Journalism, engineering students team up to create products
Teams in Collaboration in Journalism and Technology demonstrate how projects can be used to aid journalists, publishers and media consumers.
Medill IMC initiatives give students, faculty access to "big data" for analysis, consumer insights
The Omni-Channel Initiative and the Retail Analytics Council lead insight into customers, purchase behavior and marketing solutions.
Student-run talentQ focuses on marketing and technology
November 2015 event showcases panel on convergence.
New web application creates personalized report of your Twitter activity
Quill Connect offers insights into followers and content
Students team up to create innovative products that combine technology and journalism
The projects could be used to aid journalists, publishers and media consumers
Journalists and engineers create online tool to monitor for newsworthy documents
City Hall Monitor helps journalists find important documents amid government paperwork
Design for America students learn from sharing stories
Student multimedia storytelling experience focuses on inspirations, trials, successes and errors