January 7, 2010 | Commentary
The King Still Reigns
Dead since 1977, Elvis Presley’s music and personality still resonate with many.
By Brendan Cosgrove
Listen NowFriday, January 8, 2010 marks what would have been Elvis Presley’s 75th birthday. Despite having been dead for more than a quarter century, "The King” and his music continue to be widely popular. Bernard Beck, associate professor emeritus of sociology, discusses the cutural phenomenon that is Elvis.





