Media & Marketing Trek - September 8-10

University Career Services, Medill Career Services and Northwestern Alumni Association invites undergraduate students to join us on our Media & Marketing Career Trek to New York City!  Get an insider’s perspective on what it’s like to work in Media & Marketing careers.

Information about the Media & Marketing Trek

What is the Media & Marketing Trek?

This trip will provide a valuable learning experience in terms of both career exploration and professional development for students interested in Media and Marketing.   Students will visit several organizations during the trip and have an opportunity to network with top professionals and recent graduates to learn more about each organization and develop contacts, while conveying their own interest in these areas. The schedule for this year’s trek is not finalized, but will include many of New York’s premiere employers in Media and Marketing. 

Students will also have an opportunity to network with New York-based Northwestern alumni working in Media & Marketing at an alumni reception sponsored by the Northwestern Alumni Association.

Selected students will be responsible for their own transportation to and from New York City.  In addition, selected students will be responsible for a non-refundable $250.00 deposit. The deposit will be used to cover hotel accommodations for all attendees, transportation around New York City and some additional costs.To learn more, please visit “Expenses/Costs”

Don’t miss this opportunity to network with key professionals and position yourself well for a future in Media & Marketing careers!  

What organizations are on the itinerary?

The schedule for this year’s trek is not finalized, but will include many of New York's premiere Media & Marketing organizations in Broadcast, Print, Digital, Consumer Packaged Goods, Advertising, and Public Relations.  We have invited organizations such as Google, Ogilvy & Mather,  Shape Magazine, NBC, BuzzFeed, LinkedIn, HBO, Bloomberg, Chandler Chicco Agency, Food Network, and Colgate-Palmolive to participate.  More employer details will be updated on the website as site visits are confirmed.

What students qualify to attend the Media & Marketing trek?

This trek is intended for undergraduates from all academic disciplines and class years who demonstrate an interest in Media & Marketing and will be a current student in the Fall of 2014. Applicants must be on-campus during Spring 2014.

To learn more, please visit “Expenses/Costs

Application Material

What application material is needed?

Completed applications should be submitted via email to Colleen Monks, Career Advisor, University Career Services.

Your email should include 4 attachments:
1. Completed application form
•  Please title your application “LastName, FirstName Application”

2.  Resume
•  Please title your resume “LastName, FirstName Resume”

3. Essay (12pt. font, double-spaced and should not exceed 300 words)
•  Please title your application essay “LastName, FirstName Essay”
•  Please refer to the application form for questions to consider as you develop your essay.

4. Unofficial Transcript
•  Please title your unofficial transcript “LastName, FirstName Transcript”

Deadlines and Timeline

What is the deadline to apply for the Media & Marketing Trek?

The deadline to apply is 12:00 PM (noon) CST on Monday, May 5. No applications will be considered after the deadline

When will students be notified they've been accepted for the trek to NYC?

Selected students will be notified via email on Thursday, May 8.

When is the deposit due?

All selected students must attend a required Career Trek Orientation. The $250.00 deposit is due to Colleen Monks on the day of the Career Trek Orientation.  Selected students will be notified of this exact date and time in late May.


What are the expected expenses/costs?

Each selected student will be expected to pay a non-refundable $250.00 deposit. This deposit will be used to cover the cost of hotel rooms for the duration of the trek, transportation around New York City, and some additional costs (printing of materials, etc.).

Each selected attendee is expected to cover his/her own travel to and from New York City. In addition, each attendee should expect to cover all meals during the trek. Travel costs will vary by student depending on originating location and whether students plan to drive or fly to New York. Students can expect to pay between $30 and $50 each day for food/meals.

Financial concerns should NOT prevent any student from applying to the New York Trek. If you have any financial concerns related to the $250.00 deposit or travel expenses, please contact Colleen Monks, Career Advisor at University Career Services.  Financial assistance may be available to students who currently receive financial aid from Northwestern.

Frequently Asked Questions

Who is eligible to apply?

Northwestern undergraduate students from all academic disciplines and class years are encouraged to apply. In the application, students must show a demonstrated interest in and an understanding of careers in media & marketing. In order to be considered for the trek, students must be on campus during Spring 2014 and available to travel to New York City and participate in the entire trek from September 8-10, 2014.

How many students will be selected for the trek?

We are looking for any qualified student to attend, with a maximum number of 25 attendees.

What are the requirements to participate once selected?

Students who are selected to participate in the trek will be required to complete the following:

  • Pay a $250.00 non-refundable deposit; these funds will be used to cover hotel accommodations for all participants, transportation around New York City and some additional costs. Deposit is due by the date of the Career Trek Orientation in late May (exact date TBD).
  • Attend the required Trek Orientation in late May.
  • Arrange transportation to and from New York City and submit travel plans to Colleen Monks.
  • Complete one resume review with Colleen Monks in UCS, and submit final resume to Colleen Monks by August 29, 2014 for inclusion in a Career Trek resume book that will be distributed to all participating organizations.
  • Complete a reflection essay about your experience and a feedback survey following the trek.

How will the application be evaluated?

Applicants will be evaluated based on completeness of application materials, thoughtfulness of application essay and resume, and relevance of applicant background and career goals.

Where will I stay during the trek?

University Career Services will arrange hotel accommodations for all participants for the nights of Monday, September 8th and Tuesday, September 9th.  More information on the specific hotel and location will be made available this summer. Each student will be sharing his/her hotel room with one other student of the same gender; each student will have his/her own bed.

All trek participants are required to stay in the hotel arranged by UCS.

Can I request a roommate?

Yes. If you know someone else attending the trek, you may request to room with him/her in the hotel. Only male/male and female/female roommates will be allowed. All requests will be accepted once students are selected for the trek. If you do not request a roommate, one will be assigned.

How will I get around the city?

The Subway and a lot of walking! There will be two University staff members leading students with a detailed map, agenda, and travel plan. University Career Services staff will provide each participant with a New York City MTA MetroCard for use during the trek. Be sure to wear or bring comfortable shoes!

If you require special accommodations, please contact Colleen Monks, University Career Services.

What will the itinerary be?

This information will be made available to selected participants as employers confirm their participation. The final itinerary will be shared with participants at a later date.

What should I wear?

Students should be prepared to present themselves in a professional manner at all times during the trek. More information about dress and professional behavior will be covered during the Career Trek Orientation.

Still have questions?

Please contact Colleen Monks, University Career Services